Fragrance shop

The Fragrance Shop to open in Gretna Gateway, Scotland’s first designer village – Retail Times

RPMI Railpen (Railpen) has officially welcomed one of the UK’s largest fragrance retailers, The Fragrance Shop, to Gretna Gateway Outlet Village, Scotland’s first designer village. Opening on November 20, the store’s launch marks the creation of many retail jobs for the local community. The Fragrance Shop at Gretna Gateway joins the retailer network of over […]

Fragrance brands

Dad rebrands digital perfumery by avoiding the “generic elegance” of other perfume brands

Sillages Paris’ updated look includes a new typeface, artwork, art direction and branded visuals, all communicated in a “bold and fun” visual language. Through Molly Long November 24, 2020 4:33 p.m. November 25, 2020 8:00 a.m. Dutch-based design consultancy Dad has rebranded an online perfumery in a bid to make its “unique” proposition more accessible. Sillages […]

Fragrance shop

The Fragrance Shop Black Friday 2020 Sale: Deals Now Live

LOOKING FOR a new fragrance or the perfect gift for a loved one? You can’t go wrong with The Fragrance Shop’s Black Friday deals. The online perfume and aftershave retailer has officially kicked off its Black Friday sale, with big savings on brand favorites from Jimmy Choo to Hugo Boss. Here is what we recover. […]

Fragrance shop

The Fragrance Shop slashes perfume prices by 80% for Black Friday

With prices starting at just £4, The Fragrance Shop is slashing some top brands like Versace and Hugo Boss in its Black Friday sale Video loading Video unavailable The video will start automatically soon8to cancel play now Black Friday: everything you need to know Are you one of those people who start their Christmas shopping […]

Fragrance shop

The Fragrance Shop launches its first Advent calendar with £260 worth of products

With almost 6 weeks until Christmas, now is the time to get the perfect advent calendar for a loved one. The perfume shop have an incredible offer this year with brands such as Calvin Klein, Burberry, Missguided, Lord & Berry, E-Cooking, Pepe Jeans and Aromatherapy Associates. The luxury deal includes £260 of beautiful perfume and […]

Fragrance brands

How fragrance brands are engaging customers and driving sales in the face of pandemic challenges

This also means that most e-commerce sales are product reorders (i.e. repeat purchases), rather than consumers buying perfume for the first time. The Covid-19 pandemic has forced brands to think digital. While perfume sales have shown signs of recovery since lockdown began – UK sales of luxury eau de parfum and eau de toilette have […]