Fragrance brands

Queen’s favorite brands to buy ahead of her platinum jubilee, from Fortnum & Mason, Barbour and more






Maisie Bovingdon




The Queen has long been a style icon in her own right, with plenty of swoons over her rainbow wardrobe, as she coordinates her skirt and jacket with her hat and handbag, which is not no small feat.


READ: We found Kate Middleton’s dream swimsuit from her favorite high street brand


With Her Majesty Platinum Jubilee Fast approaching, which will see her celebrating 70 years on the throne over the four-day bank holiday weekend in June, we can’t wait to find out which brands she’ll be turning to for upcoming royal engagements.


Not only that, but it turns out the 96-year-old royal boutiques of some affordable brands, which are also our favorites.


RELATED: Royal Style Watch: From Kate Middleton’s Sleek Blazer to Queen Letizia’s Bodycon Dress


From John Lewis and Barbour to Aspinal of London and Smythson, we’ve picked the Queen’s favorite brands in fashion and accessories, home, stationery and more.


The Queen’s favorite brands to shop


Fortnum & Mason


The royal family has long been affiliated with famous London hotspot Fortnum & Mason.



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The Queen, Kate and Camilla during a visit to Fortnum & Mason


Not only Her Majesty is said to have shopped at Fortnum & Mason, but also her predecessors and her royal relatives, including Princess Anne and the Prince of Wales, who is a friend of founder William Fortnum.


The Queen has a long-standing tradition where every year she does her Christmas shopping in-store, buying everything from breakfast sets and trays to trolleys and more.


SHOP FORTNUM & MASON NOW


Floris London


Have you ever wondered what the Queen looks like? It turns out that she opts for the family brand Floris for her perfumes. However, the exact scent she sprays with is unknown.


The Queen is not the only royal to have relied on the label, which was founded in 1730, as George IV gave it a Royal Warrant in 1820.


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Platinum 22 Eau de Parfum, £200, Floris


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To celebrate the Queen’s Platinum Jubilee, the brand has launched a special edition perfume in honor of Her Majesty. The fragrance contains warm, woody notes – drawing inspiration from the Queen’s beautiful gardens.


cartier


From Cartier crowns to watches, the French jewelry brand is one of the Queen’s staples – and we don’t blame her.


For many decades, Cartier has been creating timeless pieces, which have also received the royal seal of approval.


Cartier can be purchased online or in its own stores, as well as at select retailers including Selfridges.


SHOP CARTIER HERE



cartier watch


Ballon Bleu Cartier watch, £5,100, cartier


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Kate Middleton was spotted wearing her Ballon Bleu Cartier watch, given to her by her husband, Prince William.


Hunter


The Queen loves the outdoors, whether it’s strolling the gardens of her many royal estates in London, Norfolk or Scotland with her beloved Corgis or on past royal engagements. Braving the muddy terrain, Her Majesty ditches her bespoke Anello & Davide “work shoes” in favor of rubber boots from Hunter.


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Wellington boots, £90, Hunter


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john lewis


John Lewis, or rather Peter Jones, is said to be the British monarch’s shopping hotspot.


However, former butler Paul Burrell has previously said Closer magazine, the Queen actually has her own pop-up shop erected in Norfolk, which she can browse and buy her Christmas presents for her grandchildren.


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HELLO SHOP! JUBILEE RANGE


barbour


Barbour is a British outerwear brand that has been a favorite of the Queen and Kate Middleton, often worn by the Royal Family during outdoor activities and engagements. The longtime retailer offers men’s and women’s clothing, jackets, as well as overlays and other accessories.


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jacket-barbour


Alena wax jacket, £249, barbour


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waitrose


If John Lewis is a hit with the Queen, it’s no surprise that sister food store under the same franchise, Waitrose, is the place to buy her food.


The Queen relies on her staff to collect her weekly groceries from her local Waitrose in Norfolk.


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London Aspinal




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Kate Middleton carrying her Aspinal of London bag


The queen’s accessories are often the focal point, and more often than not, it’s for the facts that we’re impressed that she coordinated her entire outfit down to the handbag.


Aspinal of London is one of the designer accessory brands that the Queen, along with Kate Middleton and Meghan Markle, have often relied on to complete their look before any royal engagement.


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Mayfair Midi Bag, £595, Aspinal of London


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Rigby and Peller


We never thought we’d know more about the queen’s underwear, but like we said, we’ve got all the information.


Queen Elizabeth II has been an avid customer of luxury lingerie brand Rigby & Peller for many years.


However, when details of Her Majesty’s panty drawer were revealed and her accessories in a book in 2017, they lost the royal mandate to provide the royal with her favorite underwear after nearly six decades.


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Smythson


Turns out the Queen is as old as us when it comes to stationery, because there’s nothing better than a hardcover notebook to jot down your notes, letters, shopping list, to-do lists, or speeches in case of Her Majesty. .


While the monarch would look to Smythson for his diaries, notebooks and diaries, the Prince of Wales shops in Smythson for his accessories.


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Smythson's Diary


Portobello 2022-2023 Diary, £250, Smythson


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Cornelia James




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The Queen at the Royal Windsor Cup in 2021


The Queen is rarely seen without her gloves, handcrafted by Cornelia James.


Since 1979, the Queen has turned to glovemakers, which is more than 40 years.


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cornelia-james-gloves


Isla Swiss Cotton Dress Gloves, £135, Cornelia James


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