Beauty and skincare are an essential part of showbiz. Celebrities spend hours with extravagant makeup and hairstyles every day. This has led to many prominent names venturing into the business side of beauty with successful brands that have made a name for themselves in a very short time.
Beauty, skincare and haircare brands created by Indian celebrities:
The entrepreneurship bug bit the entertainment world eons ago. Celebrities around the world have started successful businesses, and one community that has embraced them with open arms is the beauty industry. The space is now dominated by celebrities like Rihanna, Selena Gomez, Ariana Grande, Kylie Jenner, Kim Kardashian and many more.
The wave of entrepreneurs in this field hit the Indian film industry relatively late, but when it did, it was a riot of exceptional brands and products. We’ve seen names like Priyanka Chopra, Katrina Kaif, Manish Malhotra, Masaba and more launch their own line of makeup, skincare and hair products over the past few years.
As we launch #BeautyWithLSA this month, here is the list of 9 Indian celebrities who have launched their own beauty, skincare or haircare product lines. Looked.
One of B-town’s biggest celebrities and a name synonymous with beauty, Katrina Kaif launched her own makeup brand, Kay Beauty in 2019. In no time, the brand has become a favorite of the masses and is now positioned as the best line of drugstore cosmetics in India. With the slogan “It’s ‘Kay to be You”, the brand connected to women and positioned itself as a perfect and affordable makeup line with top quality products.
Priyanka Chopra is a woman with a lot of feathers in her hat. She is an actress, producer, philanthropist, restaurateur and she launched her own hair care brand, Anomaly which is both environmentally friendly and promotes clean beauty. Anomaly currently focuses on sustainable hair care products and is not only cruelty-free and vegan, but also packaged in 100% recyclable plastic.
Fashion designer turned actress, Masaba Gupta teamed up with Nykaa to launch her own cosmetics line in 2019. True to her goofy and earthy personal style, her products are not only good to use, but also have the most packaging. amazing to go with this. Masaba’s lipsticks proved to be a big hit among the masses as the shades worked wonderfully with Indian skin tones.
Thirty years of experience in the world of fashion, it was only fair for designer Manish Malhotra to try his hand at the world of beauty. In 2019, he became the first couturier to present his own make-up line, in collaboration with MyGlamm. Needless to say, the products as well as the packaging exude luxury and elegance.
Stepping away from conventional beauty products, the latest to join the entrepreneurial journey, Sonakshi Sinha has launched her press-on nail line, SoEzi. The brand offers a wide range of easy to apply snap nails that not only save you time but also give you a wide range of options at an affordable price. As the name suggests, giving your nails a makeover is so easy thanks to Sonakshi Sinha.
The first of the lot, Lisa Haydon launched her delicious line of skincare products, Naked in 2013. The products are all handmade, organic and preservative-free.
One of the first celebrities to get into beauty was Sunny Leone. She launched her fragrance line in 2017 and introduced Startstruck by SL in 2018 with an affordable makeup line. Its entire range is vegan and cruelty-free and is specially designed with colors and products that go with Indian skin and complexion.
One of the most amazing things to come out of the pandemic has been Anusha Dandekar’s skincare line, BrownSkin Beauty. The main selling point of this collection is that it is specifically designed for dark skin tones and uses natural ingredients to bring out the glow. Eco-friendly, cruelty-free and made in India, BrownSkin checks all the dots for clean, long-lasting beauty.
When it comes to beauty and aging well, we can definitely bank on Lara Dutta. The actress launched her skincare and fragrance line in 2018 with Arias and credits her own journey from the beauty pageant days, acting as a mother to the brand’s inception.